Breathing new life into a top 100 accounting brand
Aldrich needed to stand out as the epitome of innovating service firms – starting with its name. In 2017 the moniker changed from AKT (Aldrich, Kilbride & Tatone) to simply Aldrich. A new name, a new visual identity, and an all-new brand communication system issued an even bigger challenge: activating the new brand of a Top 100 nationally ranked accounting firm, with 8 offices from Anchorage to San Diego.
Challenge accepted. We dug in, rolled up our sleeves, and got to work. In the first year of our partnership, Revere designed over 270 pieces of collateral, digital graphics and brand assets for Aldrich and facilitated their new brand launch in January 2017.
Activation + Production
Revere not only delivered a beautifully-crafted suite of collateral, visual branding and messaging, we also applied a systematic approach to executing production needs, facilitating massively transformative applications in print, signage, digital and culture components that brought to life a top-notch brand that continues to emerge as a state of the art leader in its field.
Account Manager: Kelliana Cole
Creative Director: Matt Cole
Design Lead: Kevin Butler